Entrepreneurship
McDonalds. Starbucks. Time Warner, Inc. The largest businesses began small, but a little innovation took them a long way. Whether its a new venture or working within an existing organization, individuals who understand and implement innovation are in high demand. TWU's entrepreneurship specialization shows you how to distinguish an idea from an opportunity, determine the feasibility of a new venture, and launch your product and service. You'll graduate with the skill-set required to take a business from good to great.
What is my career potential?
Even if you don't plan on launching your own company, entrepreneurial skill is a marketable asset valued by employers. Because the skills you gain are universal, you can apply your knowledge to a wide variety of companies and situations.
What courses will I take?
Successful entrepreneurs have an overall understanding of all the components of a strong business, so our foundational business courses paired with our specialized courses cater to the knowledge required to make a business run well.
- BUSI 486 Small Business Administration I
- BUSI 487 Small Business Administration II
Plus three of the following:
- BUSI 323 Management Accounting
- BUSI 352 Human Resources Management
- BUSI 363 Organizational Design and Development
- BUSI 437 Advertising and Promotional Strategy
- BUSI 446 Marketing Management
- BUSI 490 Integrative Group Project