Trinity Western Magazine

No. 21

Business and Mission

The changing world of not-for-profit management

Paul Goodyear

“It used to be that if you had a good heart and common sense you could run a not-for-profit,” says Paul Goodyear (’09), CFO of the Salvation Army in Canada and Bermuda. “But, times have changed, and not-for-profits are now subject to growing complexity, due to the legislative and regulatory framework in which they work.”

Goodyear has worked for the Salvation Army for 24 years. Now, he’s responsible for the reporting and accounting of $1.4 billion in assets and operating budget of over $600 million.

Every year in Canada, the Salvation Army serves over two million meals, provides 6,300 beds for vulnerable individuals and families, and assists nearly a million people with food, clothing, and practical needs. In total, the organization is Canada’s largest non-governmental provider of social services.

According to Goodyear, the difference between not-for-profit and for-profit organizations is substantial. Particularly, says Goodyear, “There is an increasing need for development of best practices in not-for-profit organizations.”

In an effort to expand his skills in not-for-profit management, Goodyear completed TWU’s MBA in the Non-profit and Charitable Organization Management stream.

“The goal of the non-profit specialization is to provide our students with access to world-class faculty who integrate solid business management knowledge with innovative not-for-profit practices,” says the Director of TWU’s MBA program, Murray MacTavish, Ph.D.

TWU is one of two universities in Canada to offer an MBA specialization in the growing field of not-for-profit management. It is the only MBA of this nature offered by a Christian university in Canada.

“When I completed my undergraduate degree in 1986, not-for-profit organizations were barely given a mention,” says Goodyear. “The opportunity to study core MBA subjects with a focus on the not-for-profit sector contributed immensely to my career development.”

In addition to his work for the Salvation Army, Goodyear is also one of the country’s experts on not-for-profit accounting. He recently retired as Chair of the Accounting Standards Board’s Not-For-Profit Organizations Advisory Committee and continues to advise the committee on reporting standards.

While Goodyear continues to work on the cutting-edge of management and accounting, the mission of not-for-profit organizations is what drives that work. “The reason I go to work every day has less to do with the salary I earn than it does with the fulfilment of knowing that my work helps transform lives,” Goodyear says.

“I know that I’m contributing to something bigger than me,” he explains. “While I don’t get the opportunity to work on the front lines, I’m humbled in knowing that the work I do contributes to our organization’s ability to minister to people by meeting their needs and being Christ to them.”

For more information on the MBA program, visit twu.ca/mba.

by Jeremy (J. J.) Hutcheson ’08


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