Program Details

Bachelor of Arts in Media + Communication

In the Media and Communication program, we have four streams:

General Stream

In this stream, students pursue their own unique journey through our media and communication courses in ways that directly support a broad range of personal and professional goals. It is the most customizable and flexible pathway through the Media and Communication program.

Media Stream

Designed for students who desire to be culturally and visually literate creatives in today’s media scene. This stream focuses on how media relates to society and how we might critique media mindfully. It also provides hands-on opportunities in graphic and UI/UX design, gaming, and filmmaking. If you have an eye for the visual and a mind for the imaginative, this stream would be particularly well-suited for your creative gifts.

Strategic Communication Stream

Intended for students interested in becoming the next generation of transformational communication leaders in contemporary culture, business, or the non-profit sector. Courses include public relations strategy, organizational communication, public speaking, persuasive communication, social media theory and practice, and content strategy. This stream is for those who seek to use their communication skills to support the mission and vision of organizations of all kinds. 

Professional Writing Stream

Ideal for storytellers who want to pursue writing-intensive careers in journalism, public relations, technical writing, and radio/TV/film script development. The stream focuses on the craftsmanship of compelling non-fiction and creative writing—the kind that brings fresh depth, clarity, and nuance to challenging situations and stories. If you’re currently writing for your school newspaper or arts magazine, or if you want to become a public relations writer, this stream will equip you to write content that matters.


Learn about the specific courses that comprise each stream by referring to the Academic Calendar.